The phrase is a reference to the famous British propaganda poster "Keep Calm and Carry On," which became a massive internet meme in the late 2000s.
For two weeks, she worked alone. She built a floating nursery using recycled fishing nets and old soda bottles (her viewers donated thousands after she live-streamed the process). She introduced the seamount larvae to the bleached reef’s skeleton—not as a replacement, but as a graft. New life on old bones. alettaoceanlive aletta ocean keep calm and new
Redefining the Digital Brand: The "Keep Calm" Era of Aletta Ocean The phrase is a reference to the famous