Consistently sharing industry news with your own commentary positions you as a thought leader rather than just an observer. 2. Networking Without the Awkward Small Talk

Perhaps the most radical shift is happening at the top. Executives who once hid behind corporate comms teams are now sliding into DMs and posting “day in the life” vlogs. The CEO of a major bank recently went viral for a raw TikTok about his struggle with imposter syndrome.

: The stark black and white of the uniform provides a high-contrast visual that translates well to mobile screens. Narrative Simplicity

You don't have to be an expert. Share what you are currently learning. Documentation is often more engaging than instruction. Conclusion

Use these rules to balance your output and ensure you are providing value.