“Scoring” here is the operative verb. In hot lifestyle journalism, scoring means three things:

If Atie is a real person—a bartender or a regular—is she being exploited? Many pub-based influencers have faced lawsuits from venues or individuals who did not consent to being part of a “hot lifestyle” narrative. Atie from the pub might not want to be famous. The best content, therefore, uses fictionalized characters with signed waivers.