There is a massive audience of Non-Resident Indians (NRIs).
While the West discovered turmeric lattes, India is rediscovering its own roots. Swadeshi wellness is booming. It is not just Yoga; it is Pranayama , Shatkarma , and Surya Namaskar . There is a massive audience of Non-Resident Indians (NRIs)
: Long, architectural kurtas paired with wide-leg palazzos have become the new uniform for the workplace—modest yet powerful. it is Pranayama