: Featuring Ridhima Tiwari, this series completed three seasons and remains one of the most recognized titles on the app.

: This series has gained popularity for its unique concept involving a woman discovering a walkman and entering a world of sensuality. Riti Riwaj

: Consistently ranked as the most popular series on the platform. It uses a short episodic format to explore intimate relationships and unexpected twists, making it a "must-watch" for the app's core audience. Palang Tod

While technically a mini-series, Halala is the on the platform. It earned views not just from the usual Ullu audience, but from curious news junkies and sociology students. It sparked debates on Twitter and news channels, proving that controversy drives streaming numbers. The first episode alone garnered over 75 million views across various aggregated platforms within 60 days of release.

(2019) - A drama-based web series, Rishtey explores complex relationships, family dynamics, and the consequences of one's actions. The show features a talented ensemble cast and has been viewed over 40 million times.