: Companies use AI and data analytics to move away from "one-size-fits-all" content and tailor experiences to individual user preferences.
: Developing unique angles, whether it’s a film review, a knowledge article, or a viral skit [1, 33].
: Audience engagement is no longer a metric—it’s a business model. Monetization is shifting toward revenue sources
As the studios focus on IP franchise slop (Marvel Phase 7, Fast & Furious 11 , live-action Tangled ), the most interesting work is happening on the margins.